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Searchers weighted by popularity

Inside the Doomsday MachineWe found that many search engines index their sites weighted by new concept popularity. We explain the concept and how to check the popularity of our site.
The popularity of the site is a very broad concept, generally known measures what it is among the Internet. In the case of specialist sites such as follower, its popularity means it is known that among users who are interested in the development of pages.


When we try to advertise a site that is known, we seek popularity. In many cases, the simple fact that people find our site will help us to be better considered among the range of websites. Search engines allowed us pages and most likely better positioned us among the results.

For all this, we must give an image of popular spot, this is achieved by defining a good brand image and, of course, offer good content and services.

There is a new generation of search engines that weigh the results of their searches based on how popular a site is. They performed a simple calculation that is to have links with other pages to a particular website. Sites that have more links directed at them have a higher score and leave the results above.

To take an example page for the Repsol-YPF oil could introduce Repsol YPF in the search. It will seek in its pages and remove many websites with these words. One will be the company that we seek and surely there will be many pages that are not the corporate website we are looking for, but most likely will contain links to the page of Repsol-YPF. Thus, we imagine that the page you will be more linked to each page of results will be the company's website, so will the first search result.

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